Backes & Strauss has teamed up with menswear brand Azat Mard to produce a watch that celebrates both British and Armenian heritage.

Backes & Strauss has made a unique version of its W1 AM watch that will be auctioned for charity at this year’s WatchPro Salon in London...

Telling time is not a watch’s only job. When a timepiece is aesthetically pleasing, it becomes hand jewelry and instantly elevates a forearm to a style hotspot…

Backes & Strauss, the world’s oldest diamond company, is thrilled to announce the recent visit of CEO Vartkess Knadjian to Japan…

Big brand watchmakers and auction houses alike are finding that customers want bold statement pieces as well as high complications…

At the event, Backes & Strauss launched their new Vitesse Collection. These beautifully crafted watches are the result of a collaboration with HRH Princess Michael of Kent…

Over the last few decades the 4Cs have become the universal language to grade a diamond based on its uniqueness and rarity. The 4Cs include the Cut, the Colour, the Clarity and the Carat…

Backes & Strauss is delighted to announce the upcoming release of The Vitesse Collection of watches in collaboration with Her Royal Highness (HRH) Princess Michael of Kent…

Sadly, David Lee, formerly Managing Director of Backes & Strauss in London for many years, passed away on the 4th of July 2020.…

Gifts say a lot about the giver and the receiver, and this is never more true than in the case of a luxury watch. Find out what he means with this present…

When not attending Christmas carols in the warmth of St Martin-in-the-fields right by Trafalgar Square or sitting by a crackling fireplace at home watching holiday classics like…

Earlier this month, Backes & Strauss' Chief Executive Mr Vartkess Knadjian, was kindly invited by the De Beers Group to speak at their annual Diamond Conference in Botswana

These restaurants are vivid examples of each unique setting, which be found at the House of Backes & Strauss in Mayfair, the home of the most perfect luxury diamond watches.

Watchmaking and art have much in common, the necessity of perfection, the ultimate of sentimental expressions and the opportunity to become a cornerstone for the works after.

On the 8th of August 2019, Backes & Strauss had the pleasure of exhibiting its latest scintillating timepieces at Watches & Jewels, a one day watch collector's experience in the heart of Mayfair, London.

As the days get longer, wrist wear for women must not only complement a breezily light spring day, but also not be incongruous as its wearers flit straight from work to cocktail hour.