Backes & Strauss has teamed up with menswear brand Azat Mard to produce a watch that celebrates both British and Armenian heritage.

Backes & Strauss has made a unique version of its W1 AM watch that will be auctioned for charity at this year’s WatchPro Salon in London...

Telling time is not a watch’s only job. When a timepiece is aesthetically pleasing, it becomes hand jewelry and instantly elevates a forearm to a style hotspot…

Backes & Strauss, the world’s oldest diamond company, is thrilled to announce the recent visit of CEO Vartkess Knadjian to Japan…

Big brand watchmakers and auction houses alike are finding that customers want bold statement pieces as well as high complications…

At the heart of Backes & Strauss philosophy is a deep-seated reverence for diamonds. Unlike traditional horology Maisons, Backes & Strauss places the diamond at the forefront of its creations…

There’s something undeniably alluring about wearing a piece of timeless luxury on your wrist. Backes & Strauss, with over 200 years of heritage as a diamond company, has masterfully created watches…