BRAND NEWS
Meeting of masters
A series of bi-weekly articles chronicling the number of skills involved in making a Backes & Strauss timepiece.
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IW Magazine 2023 - Backes & Strauss Teams with Theo Fennell
Backes & Strauss teams with British jeweler Theo Fennell to create the colorful Regent Theo Fennell Rainbow, an oval watch that places Fennell’s dynamic…
MPP 2023 - Backes & Strauss presents the Regent Theo Fennell Rainbow
This extraordinary timepiece, created with the collaboration with the esteemed British jeweller Theo Fennell, embodies the spirit of elegance…
The Daily Brit 2023 - Backes & Strauss x Theo Fennell
Backes & Strauss proudly announces the release of its latest masterpiece – The Regent Theo Fennell Rainbow, a captivating wristwatch…
Master Horologer 2023 - Backes & Strauss Queen of Hearts Peridot
Backes & Strauss presents Queen of Hearts Peridot, a brand-new wristwatch born from the partnership with Fuli Gemstones….
Elle UK 2022 - What To Consider When Buying Emeralds And Rubies
Whether it’s a dazzling emerald engagement ring or a ruby heirloom necklace, a brightly hued piece of jewellery can instantly elevate any outfit..…
Visit of Levon Knadjian to Japan in December 2022
A group of very selected guests was invited to meet with Levon Knadjian and the WCC team to view the latest collection, Japan…
SIAR 2022 – Backes & Strauss makes a debut in Mexico
Backes & Strauss was delighted to make its debut at the Salón Internacional Alta Relojería (SIAR) 2022 in Mexico …
Middle East Business 2022 - Brazilian footballer Dani Alves unveils NFT project at MetaTerrace, Dubai
Alves launched the NFT drop of his trophy collection, in conjunction with Dubai-based ColossalBit and British luxury watchmaker Backes & Strauss…
UAE News 24 2022 - Legendary Footballer Dani Alves unveils NFT project at MetaTerrace, Dubai
Legendary footballer Dani Alves unveils NFT project at MetaTerrace, Dubai. Brazilian football icon Dani Alves launched the NFT drop of his trophy collection, in conjunction with Dubai-based ColossalBit and British luxury…
Money Week 2022 - Boom times for the collectable watch market
In May, luxury British brand Backes & Strauss announced its collaboration with Brazil and FC Barcelona footballer Dani Alves (pictured) and specialist consultancy ColossalBit to produce a series of NFTs related to the 43 physical
The New York Times 2022 - Expanding the Watch World’s Metaverse With a Gaming Twist
The British watchmaker Backes & Strauss has added a sporting element to its NFTs. A partnership with the Brazilian soccer player Dani Alves, who plays for FC Barcelona, and the Metaverse consultant ColossalBit was announced…
WPHH 2022 – first show since 2019!
Held at the Grand Malagny - Backes & Strauss joined Franck Muller and Cvstos to showcase their latest collections…
Oracle Time 2022 - Conor McGregor Spotted Wearing a Backes & Strauss Berkeley
In 2021 Conor McGregor was the highest paid athlete globally, according to Forbes. Case in point, the latest wristwatch he’s been spotted wearing, the Backes & Strauss Berkeley…
The Royal Event with HRH Princess Michael Of Kent
At the event, Backes & Strauss launched their new Vitesse Collection. These beautifully crafted watches are the result of a collaboration with HRH Princess Michael of Kent…
Watch Pro 2021 - Lymited continues on growth path with Backes & Strauss team-up
The partnership will involve the offering of a selection of Backes & Strauss timepieces on the Lymited website, all curated from the company’s limited and bespoke collections.…
Katerina Perez 2021 - Royal Collaboration: Backes & Strauss Presents the Vitesse Collection
Watchmaker Backes & Strauss has collaborated with Her Royal Highness Princess Michael of Kent to create a five-piece watch collection that highlights the plight of cheetahs…
Master Horologer 2021 - Backes & Strauss The Vitesse Collection in collaboration with Her Royal Highness Princess Michael of Kent
Inspired by HRH’s lifelong passion and knowledge for the plight of Cheetah’s across the African continent, these exclusive watches show Backes & Strauss.…